HISTORY MADE! Inaugural WPL 2023 Final breaks viewership records for any women’s event Worldwide
WPL 2023 Final viewership records: The summit clash of the inaugural season of WPL between eventual champions Mumbai Indians and Delhi Capitals saw more than 10mn new viewers tune in. With that, the first season of WPL on JioCinema delivers the highest viewership on any Women’s events globally.
BCCI would be quite happy that Indian players got accustomed to the tricky scenarios. Kiran Navgire (UP Warriorz batter) & Saika Ishaque (MI Women left arm off spinner) were the biggest positives from WPL 2023. Delhi Capitals Women had a lot of match-winners present in the team but couldn’t outclass Mumbai Indians Women in the final.
WPL 2023 Final breaks all viewership records
The inaugural edition of the Women’s Premier League recorded the highest viewership for any women’s event globally. Viacom 18 Sports CEO Anil Jayaraj was quite delighted to see the WPL 2023 break all the records. Jio Cinema clocked more than 50 minutes of watch time per user per match in WPL 2023 which is massive.
“Our vision is to nurture the TATA WPL into the biggest women’s sporting league in the world, and this is a big leap in that direction. To see it already on its way to becoming the largest viewed sports event in the world in the first season is a remarkable feat and testament to the potential,” said Viacom18 Sports CEO Anil Jayaraj.
“We’d like to thank our 50+ advertising partners that met us eye-to-eye on this vision, viewers who pushed us to raise the bar and deliver a world-class viewing experience,” he added.
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